Continuing on my blog post from September 20, “Three Key Questions Every Financial Planning Should Be Asking”. I’ve started to put together a series of marketing videos that ask and answer some of the most common questions that I receive or use in my practice. The questions that I will be exploring here are designed to help you, my potential clients, get a clear picture of what I can do for them and move the conversation forward.
The series is called “Hey.. Can I Ask You A Question?” And will follow an animated whiteboard format to ask the question, walk through a few potential scenarios and end with a call to action for the viewers to reach out for more information.
The first video is live on my YouTube Channel now. You can check it out here… and be sure to click on the bell icon in the top right corner to be automatically notified as I create more videos.
Have you ever watched a baseball game and seen a player give up on a play before it was over?
Watch this video for an example of what I’m talking about…
Sports bloopers are funny but when you really stop and think about it most of these errors are the result of players, who get paid millions of dollars playing a kid’s game, giving up too early.
When I was a kid I played both T-Ball and Softball just about every summer until I was 14. One thing the coaches always drilled into us was the need to run out a play all the way to the end.
If it looks like you’re going to be out, keep running, you never know if the other player will drop the ball or miss the tag. If it looks like a ball is going to drop or the runner is going to beat the throw, keep running, you never know what the other players are going to do.
I’ve carried this lesson into my professional life.
I work ten hours a day, five days a week. My goal for every weekday is to hold two meetings, reach out to forty contacts, and send 5 cold emails. On the weekends I spend time with family and friends, go to church, and do research.
Some days, I can get all my work done quicker than others. On the days I’m done early I keep reaching out, sending more emails and booking more meetings because you never know when you are going to have a day that you don’t get anything accomplished.
But just as often I get toward the end of the day and it looks like I will fail in my goals. On those days I keep pushing right up until quitting time, which for me is 7:00 pm. I “run all the way” because you never know who’s going to pick up the phone or respond to that email at 6:59 pm.
Last Friday was a perfect case in point. I had been out most of the day meeting with clients and had only managed to reach out to 33 contacts. It was late, and to be fair, on Fridays I do tend to quit early. But I hadn’t reached my goals and had only booked one meeting so far. Three calls later, on my 36th reach out, 5 minutes before quitting time I got a prospect on the phone. We talked for a few minutes and then he said, “It’s Friday afternoon, why don’t we continue this conversation over coffee in my office next week?”
So that’s all I’ve got for you today. I hope you are as inspired to “Run All The Way” as I am!
Tell me a story in the comments below of a time when you ran all the way, or failed to, and what the results were. I look forward to hearing from you.
I love watching sports bloopers too, feel free to send me your favorites and give me a laugh.
L C Sheil writes regularly about, spirituality, life and business coaching. He is the founder and director of The Matthew 5:5 Society (formerly The Meekonomics Project) where he coaches ministry and business leaders to Live Life to the Fullest in Complete Submission to the Will of God.
Mr. Sheil has authored two books and is available for public speaking and one on one coaching in the areas of work life balance, finding and living your core values and financial literacy. Write to The Matthew 5:5 Society here for more information or follow L C Sheil on twitter and instagram.
I got and email from someone looking for help getting out of the PayDay Loan cycle. This is what I told them…
This week’s Vlog grew out of a conversation I had on Tuesday with young business owner about the importance of building your net worth and managing a balance sheet.
Here is a little video that does a great job of explaining the value of having a financial security advisor like me in your corner. Check it out and let me know what you think.
As we head into the Holiday Season I am starting to prepare my clients for RRSP and tax season starting early in the New Year. Contact me any time if you would like to learn more about what I do and how I can help you achieve your goals and dreams in the coming year.
Mr. Lauren C. Sheil is a serial entrepreneur who has been in business for over 20 years. He is currently a Financial Security Advisor with one of Canada’s premier financial planning organizations. He holds dual licenses from the Financial Services Commission of Ontario (FSCO) for Life, Disability and Critical Illnesses Insurance and the Mutual Fund Dealers Association of Canada (MFDA) for personal investments. He is passionate about helping people to live life to the fullest while Eliminating Debt, Building Wealth and Leaving a Legacy.
He can be reached at firstname.lastname@example.org or by calling 613-295-4141.
Today I am launching a new feature on The Meekonomics Project! Welcome to my new Video Blog.
I have to admit that I personally have never been much into the whole on-line video thing. I subscribe to TedTalks but I rarely watch them and I usually just click past any videos that are posted by any of the other people I follow on line. The reason is simple, I absorb information more quickly and completely if I read it.
I find videos distracting I spend more time wondering where a person found their cool shirt than thinking about what they are actually saying. As a result the amount of information I actually absorb in a 2 minute video is far less than I could obtain by reading the transcript of their speech. Not to mention that fact that what it takes the average person 2 minutes to say, takes less than half that to read.
That being said I have found that a lot of people like Video Blogs and Infographics and by not using them I’m limiting my audience.
According to stats posted on YouTube’s own site they have over 1 billion users, ever day people watch hundreds of millions of hours on YouTube and generate billions of views. Compare that to WordPress, where this site is hosted, which hosts just 72.4 million sites and sees just 500,000 new posts a day it’s obvious that on-line video has far outpaced text only blogging in just a few years. Only 800,000 of those billions of videos on YouTube, are linked in some way back to WordPress.
Until now one of the things holding me back was technology. The only video camera I have is the one embedded in my iPhone. Granted that’s a pretty good video camera, but the memory is limited and the editing capability almost non-existent. I did briefly consider purchasing a GoPro but I was worried about how I might come off as a “talking head”, you see I tend to do most of my writing early in the morning, pre-shower and nobody needs to see that.
And then I discovered Animaker, a free video animation tool.
I can write a script, create an avatar to “speak” for me, drop in a few props, sound effects and some background music and presto, I am now the proud manager of a Video Blog. Simple, direct and I now have access to the billions of people who prefer to get their information from a video than read a text only blog.
I don’t know how many of these Vlogs I’m going to make. They are time consuming, this two minute video took me about 8 hours to create but I’m just learning the software and I should be able to cut that down considerably with practice. I had a lot of fun doing it though and I have ideas for several more.
So here’s my first ever Vlog Post – I call it “The Elevator Pitch” – It’s about how I got where I am today and why I started writing in the first place, I hope you like it!